The way Ginger Events has brought ATL, BTL, and TTL under its fold over the years is an amazing truth in this city’s history of the brand management business. In the company’s creative thought processes and sensible execution methods, lay the great benefice of economical costs to achieve various business and social objectives including activations and brand recall exercises and all that come in between: the launches, annual celebrations, induction ceremonies, team building exercises, theme parties, stage shows, game shows, birthday fests, weddings, PR-solutions, collateral designing, website manufacturing, the list is virtually endless.
Dedicatedly working behind the scenes of large core events to churn out one success story after another, Ginger achieved its first major breakthrough in the form of ideating and executing the Rural Olympic Launch at Eros for Discovery on 3rd August, 2004. This was to be the inevitable beginning for a series of triumphs which converted several first-time clients into steady trust-based retainer-ships, and therefore changed the company’s prior objectives from a new business finder into a solution optimizer.
Not exactly among the heavy-footed giants in the field, Ginger is lean and nimble enough to offer its personal touch to every assignment however important or trivial it actually is, or might seem to be so. This in fact always works out to the client’s advantage.
Ginger’s tradition of success continues in the present, with the company’s raising raw talents into trained craftsmen, even now in this period of recession. And helping careers evolve for those whose wills to learn are stronger than their skills.
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